Hitechsoftware reinvents itself and unveils a new logo and new ambitions to accelerate its international growth.
As the French leader in vehicle rental management solutions, hitechsoftware reveals its new logo and website, aligned with its renewed ambitions. With a focus on the international market, hitechsoftware is gearing up to optimize rental processes in new markets through reinvented tools and services. This visual and strategic renewal reflects hitechsoftware’s commitment to continue innovating and sustainably supporting vehicle rental companies and fleet managers in optimizing their operations.
What is the history of hitechsoftware?
The history of hitechsoftware began in 1986 with the meeting of experts in IT and automotive industries, driven by a common vision: to revolutionize the daily operations of car rental companies. This successful collaboration led to the creation of the rentcar vehicle rental software. Over the years, hitech has continually reinvented itself to keep pace with the technological advancements in the industry, including the redevelopment of its software, myrentcar, into a SaaS model, and the recent launch of its new car inspection app, myrentpad, available on iOS and Android smartphones and tablets. Building on this success, hitechsoftware joined bee2link group in 2023 to accelerate its growth, enter a new era, and continue this legacy.
Why is hitechsoftware changing its logo?
Hitechsoftware is changing its logo to mark a decisive turning point in its development and to intensify its growth. The new hitechsoftware logo, a wheel that opens up, perfectly symbolizes this transformation. It represents the technological openness of our solutions, capable of multiple integrations to centralize information and meet the diverse needs of our clients. It also signifies our new international ambitions, illustrating our global outlook. Finally, the wheel evokes mobility, the central element of our solutions dedicated to vehicle rental and fleet management. The slogan “Empowering mobility” is more than just a slogan; it is our commitment to making mobility accessible for everyone. This new identity reflects our openness and commitment to offering a more comprehensive and connected mobility management solution than ever before, thanks to the expertise and resources of bee2link group.
What is hitechsoftware preparing for you?
Hitechsoftware is committed to offering increasingly comprehensive and personalized services by accelerating collaborations and integrations with our myrentcar software to eliminate data re-entry and automate numerous tasks. The upcoming introduction of artificial intelligence into our solutions will allow rental companies to focus more on high-value activities to optimize their productivity and profitability. Additionally, our expansion into new international markets will strengthen our presence and expertise, enhancing our growth by multiplying the possibilities of our tools. This dynamic of openness, embodied by our new logo, further solidifies our determination to provide the most powerful solution for managing your rentals and fleet, wherever you are.
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